Archive for July 2009

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How an abandoned blog makes my point about crappy backlinks

So I’ve gone through a year of transition, and I’m back. Since I’m the forward-looking type, here’s the download:

I now live in Los Angeles, CA. I have two great cats. I have a well-paying full-time job, but still consult because I cannot shake being an entrepreneur at heart….damn you, MBA student loans for making bootstrapping an impossibility for me at the moment. I know you will pay off eventually, but for now, I smite thee.

I still do internet marketing. I still write. I still consult, and I still take on new clients.

Are we all up to speed, now? Ok, good.

That said, I’d like to point out that my absence from this blog has made a point that I’ve long stressed to anyone looking for SEO link building services: know where the links are going, the PR of the page, what the sites have to do with…in short, make sure the person you hire to do this is reputable and transparent.

Wanna know why? I’m going to tell you, so click away if you don’t want to know.

I had over 23,000 comments on this blog. That hadn’t been posted to in a year. All of them were spam. Every.single.one.

How does that prove my point? Look, I love my site and I love my blog, and I’m committed to posting regularly once again because I miss it. That said, I don’t delude myself that its page rank is non-existent and the traffic I once enjoyed is gone (my fault, of course). Soooo….why would anyone want a back link from here?

Especially when the terms are things like naked celebrity photos, haircuts, products I’ve never heard of, online pharmacies…you get the idea.

So we just established that tens of thousands of spammers left links on my site when: 1. it has zero page rank, so backlinks to someone’s site mean next to nothing and 2. they were backlinks named things that have zero to do with the purpose of my site. Which, by the way, is internet marketing. Not nekkid Hannah Montana photos. (I swear. I can’t make this up.)

Moral of the story:

Use reputable backlink providers, not the bargain basement ones who promise you thousands of backlinks. Those thousands of backlinks will come from sites like these, and while I’m an ultra-cool and very knowledgeable person, that should still scare you considering that those qualities hold no weight in SEO.

Nice to be back. As you were.

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